Experience the difference of what "Great" looks and feels like.

Pure Beauty Studio was started up by Kelli Richardson, after 10 years of being in the business, opening two salons, and working for the Best of Boston, I decided to take a different approach on what healthy, quality hair services should be like, and decided to open a Organic Salon in South Deerfield. When you step into this beautiful, peaceful, rustic, salon you should feel welcomed and relaxed.

The Organic color is what sets us apart from the rest, with no GMO's, no parabens, no pthalates, no ammonia, no resorcinol, no animal cruelty, no propylene glycol. You will notice there is no irritation or awful smell.